There is a fundamental difference between an e-business and a business with a web site, and that difference is what Off The Road Consulting is all about.

An e-business is a top-down, bottom-up integration of all core business processes. An e-business seeks to achieve deeper, more personalized relationships with customers automatically by leveraging the information acquired during the customer’s interactive contact with the organization.

A business with just a web site is a business that has not yet taken advantage of the automation of business processes and/or gone ahead to develop the full potential of digital technologies. Off The Road Consulting specializes in helping those business reach the next level. Our focus is in small to mid-sized companies that need to develop their digital footprint.